We are pleased to report that as of January 2019 In The Zone is now available as an audiobook for the first time. Read by Tim Dickinson, it lasts nine hours and features 100 interviews with the all-time greats of sport talking about how they live their dreams. You can find it on Audible or Amazon.
Click here to listen to a sample clip from the section featuring legendary TT motorbike racer John McGuinness...
To celebrate today's publication of the paperback version of In The Zone in the USA, here is an exclusive extract from the book featuring my interview with Robby Naish, windsurfing and kitesurfing's most famous son - and its greatest ever competitor...
Few fields have the lines between success and failure marked out as clearly as sport. It may be hard to treat these two imposters just the same (as Rudyard Kipling suggests) but regardless of any outer glory or defeat that comes our way, the trick is to trump it with the pure passion for doing what we love.
In 1976, a thirteen-year-old Robby Naish won the world windsurfing championship. The American was still winning titles decades later, before switching to kiteboarding in the Nineties and dominating that too. For those who battle waves and wind Naish is a legend. But to him it’s not about glory. The key to retaining the motivation to scale peak after peak is very human. You can set up home at the top of your field only if there is nothing on Earth you would rather be doing.
‘A lot of athletes are goal-oriented: they reach their goal, then they’re ready to move on to something else in their lives,’ Naish tells me. ‘I was never goal-oriented, it was the experience that I always loved. I was never trying to achieve any single thing. I didn’t want to become world champion then go and become a chef or take up golf. I realised this was what I wanted to do more than anything, and for as long as possible. It’s about the process and the enjoyment of everything that goes with it.
‘I’m lucky that my sport puts me in this pretty pleasant environment – but not always. Our events can be in miserable places like the North Sea when it’s bitter cold. But it’s taking that and enjoying it for what it is. I did that better than a lot of athletes. They’d be standing on the beach miserable and I’d just think: “Give it to me!” I loved being there. I’ve always been really appreciative that someone was actually paying me to do this so I’ve been able to make a living. That realisation helped me continue to push myself to stay in the Zone for all those years. It’s still going: people still pay me to go surfing. I’m not competing any more but in my eyes I’m still a professional athlete. I realise the whole life of being a sportsman is profoundly lucky.’
Before we start painting any picture of Naish as a happy-go-lucky type just out for a good time, there are familiar factors leading to his ability to maintain the heights. He started with a childhood of practice in the sunny Hawaiian surf, before an adulthood of total commitment.
‘In our sport the build-up to competitions starts before you get to the beach,’ says Naish. ‘You have a lot of equipment so you get your gear together and drive to the beach, then there’s the lead-up to a race. Throughout my career I was always the kind of guy who would go to bed early to prepare. Then I’d want to be at the beach before everyone else so when they showed up they’d see me and think: “Oh no, he’s already here.” All those elements helped me know I was ready mentally, physically and equipment-wise – and that I’d done everything better than everybody else.
‘I was lucky that personality-wise I was drawn that way. I hated losing so badly that I wanted to do everything possible to make sure I didn’t lose. It wasn’t so much the thrill of winning, it was doing everything I could to avoid that feeling of losing. For me competition was everything. It was mind, body, spirit, 100 percent focused. The enjoyment of that feeling was worth sacrificing any other things in life. Whether it was partying with my friends or whatever, it was no issue to sacrifice that to be as prepared as I could possibly be for competition.’
Naish sure doesn’t sound like your archetypal chilled-out surfer dude. But the Zone is so special it is worth any such sacrifice. Moreover if you find yourself facing anyone who finds this magical state, that would be a good time to start scrabbling for ‘luck’. While Naish similarly demoralised his opposition, that wasn’t the main point behind his painstaking work ethic before his events. The biggest effect was that it combined to put him into the right mental state to compete, turning Naish into one of the elite who found a way to access the Zone at will.
‘Different athletes have different ways to put themselves into that Zone: little rituals they need to bring them to that point,’ says Naish. ‘I never figured that out as I didn’t have to count crows to put my mind into that space. It would come naturally. But I’ve always been really nervous, internalising it, to the point that knowing I was nervous meant I really wanted it. If it is comfortable and natural, someone who wants it more will beat you. If I was lackadaisical it would be time to do something else.
‘So I never had to think about it – until the times I wasn’t there and I’d realise what it feels like not to be in the Zone. Fortunately it didn’t happen often: through my entire career I was there 99 percent of the time. But it was profoundly obvious when I wasn’t. When it didn’t come together you’d sit there knowing you weren’t quite there. You’d never figure out what happened or why. Occasionally you could click yourself back into the right state but when you couldn’t, you’d have a bad day.
‘Part of being in the Zone for an athlete is being able to put all your baggage aside. Whatever is going on in your life that morning, yesterday or last week, or that injury that is nagging you, you have to put it completely out of your mind. It’s about cutting everything else out so you can focus 100 percent on the job in that second – or the eight minutes of the heat or the half-hour, whatever the contest is. Everything else in the world disappears for that moment in time...’
This is an extract from In The Zone: How Champions Think and Win Big - out now in paperback...
On October 15, 1997 Britain’s Andy Green became the first man to break the speed of sound on the ground, clocking an average 763mph over two timed miles in opposite directions at Nevada’s Black Rock Desert in Thrust SSC (Super Sonic Car). Green remains the world land speed record holder but he is not ready to slow down yet. Now into his fifties, he is collaborating with the Bloodhound SSC Project - currently engaged in a will-they-won't-they chase for funding - in a bid to pass the next big milestone: 1,000mph.
Wing Commander Green is used to such extreme speed from his day job as a fighter pilot – but the fundamental principle remains that people don’t kill themselves in the air; it’s the ground that does the damage. That’s why in any land speed record bid the load on the spinning wheels, which will reach 10,000rpm at full speed, is matched by the load on the spinning mind of the human inside.
‘Getting into the Zone fairly common for anyone who does high performance racing or flying,’ says Green in an interview for In The Zone. ‘The way your brain works at apparently abnormal speed is to remove uncertainty. For a Formula 1 driver, it’s about doing the same lap thousands of times. In flying you do enormous amounts of study, simulation and practice. It doesn’t happen on your first sortie, it happens when you’ve got a thousand hours.
‘The tricky bit for a land speed record driver is that the car may only run 50 times over the course of two years. So my practice will be very limited.’
Twenty years on from Green's record-breaking run, Bloodhound SSC ran in anger for the very first time at Newquay’s Cornwall Airport last October: ‘low-speed’ initial test runs up to 200mph. But with real-life physical preparation in such short supply ahead of the full-blown record attempt itself, Green has to settle for the next best thing: watching endless rehearsals in the comfort of his own imaginary movie theatre.
‘If you go to the cinema, when you haven’t read the script and don’t know the story, you’ve got to grasp all that the first time,’ he smiles. ‘Normally it’s the third time you watch a film that you start to see the details. I need to see them first time. So it’s about trying to see the film before you go into the cinema.
‘I’ll go through the profile in detail so I know it, including the specifics of when I’ll press each button. Years ahead I’m already visualising: “What will it be like? What can help me?” It’s picturing every aspect so when you get to the cinema the seat fits you, you’re sitting in a nice place and the popcorn is ready to go.’
The timed mile itself lasts a mere 3.5 seconds but that is just one part of a brutal two-minute acceleration and deceleration. During that time Green is not just holding on for grim life but monitoring a bewildering range of systems, any of which could suddenly destabilise the car. As he builds up speed, he must also build up his mental capacity to a point where time apparently runs slower than normal.
‘I need to break the run up almost second by second,’ adds Green. ‘That’s to see how it is constructed, work out what I need to do in each moment and minimise the things I don’t have to do. Do I have to watch the engine oil temperatures or all the pressure sensors? No, the car can monitor those and find out if there’s a problem. There might be a critical moment 15 seconds in when it becomes relevant but until then I can turn my attention elsewhere.
‘It’s all about working out a sequence so I appear to be doing 15 things at a time when I’m really doing one thing at a time, very quickly one after another…’
Read In The Zone to find out what happens when things go wrong (as they did when Green first broke through the speed of sound) plus why the project’s primary aim is to inspire the next generation of engineers… and learn how the whole Bloodhound SSC crew is in countdown mode towards their bid to take the record out of sight.
‘There is so much untapped potential in people it’s just incredible. It’s almost beyond belief, really. I feel it and I sense it through what I’ve experienced in my own journey. I’m from a humble beginning but the message of my story is that great things grow from small things.
'The magic lives inside every one of us, despite our environment, our struggles and our doubts. It takes courage to realise what that magic is, then to actually go out and try to achieve it. It’s the power of loving yourself, I suppose, and giving yourself a chance.’
In my years of researching the human being at the limit for In The Zone I’ve been privileged to meet over a hundred of the world’s biggest sports stars. But every now and again one of them sends me away with my head swimming. This time it is Australia’s national treasure Cathy Freeman, who has just summed up this entire book in a hundred words.
The magic of elite performance is that it always starts out small: with a dream. By nurturing it, crafting it and loving it, sport’s champions show us all the untapped power of the human mind. When we believe in what we conceive, the Zone can guide any of us to achieve anything. And it’s not just about sport.
More than simply a cliché, the Zone is the mental state required to perform at our own absolute limit in any field. This is the home of ‘genius’: where artists are at their most creative, where musicians produce their most sublime performances, where scientists make their breakthroughs. This doesn’t stop with the stars. Whether you’re a teacher, a chef, a nurse or an astronaut, if you’re taking an exam or cracking jokes in a pub, to find the Zone guarantees you hit your absolute best. You may not even recall how or why it went so right. Put simply, it all goes like a dream.
The Zone can kick in at every level from a kickabout in the park to the World Cup Final. It is just a blissful state where all internal chatter disappears and we truly go with the flow. We assume conscious thoughts drive us on, but it is when we give our subconscious free rein to do its natural thing that we truly shine. That often leads to a performance at the maximum of our potential, albeit beyond what our conscious minds ever imagined possible. This limit rises in proportion to the hours of practice in the bank and the intensity of the occasion. Blend the Zone with supreme ability and a packed, expectant arena and you get fireworks. This book features plenty of those but the good news is that we all have enough spark to match any of them, if only we take the trouble to live the dream.
‘The great achievers, winners, inventors, musicians and painters have all been great dreamers,’ says mind coach Don MacPherson. ‘What’s exciting is that anyone can visualise. We can use it in life’s everyday challenges like school exams or a driving test. If you have to make a best man’s speech, first picture your audience in as much detail as possible, using all your senses: sight, hearing, smell, touch. See yourself delivering your speech feeling relaxed and confident. Hear the audience laughing and clapping, then coming up to congratulate you.
‘These mind movies turbo-charge your confidence because the subconscious doesn’t know the difference between the real thing and something imaginary. Like all skills, the more you practise the better you get. But your brain loves a target so give it a big one like a great success. When you have it burned into your subconscious mind, switch focus to the process by visualising how you’re going to get there, step by step.’
This book draws on the testimony of the cream of the world’s brightest dreamers and most focused schemers to show we all have a chance to be a magician. Anyone with a dream can follow these greats all the way to the top of the world by setting their mind unflinchingly on their own specific quest.
How do champions think? They don’t. The original dream comes not from the head but the heart: conceive. No matter how long it takes, they don’t think they can, they know they can: believe. Finally, to truly peak they stop thinking at all: achieve.
We all have this potential if we can stop suppressing it ourselves or believing others who haven’t yet learned this universal truth. When we finally pay dreams the attention they deserve, the payback is a sea change in everything from self-belief to self-discipline, self-knowledge to self-esteem. Then a realisation dawns that buried within each of us is the power to make any dream come true, even if the process may initially seem more of a nightmare…
This extract is from In The Zone: How Champions Think and Win Big, out now
Many thanks to the Euronews website LivingIt for featuring a selection of new articles - based on In The Zone - exploring the mental side of performing at the absolute limit in some of the most extreme sports out there.
Ahead of this weekend's Ironman World Championship at Hawaii's Kailua-Kona, hear from the 2015 and 2016 world champion Jan Frodeno (pictured above). The German is clearly one of the fittest human beings on the planet but you can find out why he considers that even in the ultimate physical challenge, the difference between the best and the rest is always about mental strength.
Click here to read all about it...
It is now seven years since Roz Savage completed the final leg of a truly epic adventure, becoming the first woman to row single-handed across the Atlantic, Pacific and Indian Oceans. She told me she didn't feel strong mentally at first, but over the course the experience of taking on such a huge challenge she learned all about the true meaning of resilience.
Click here to find out more...
Finally, in an exclusive interview big wave surf legend Garrett McNamara describes the spiritual experience involved in taking on the most violent experiences nature can throw at us: 'I look at the tallest tree, the mountains, the ocean and the universe, attract it and breathe it all in...'
If you want to feel the force, read on.
We are delighted that In The Zone has been selected as one of the titles available on Bookchoice's books of the month for September 2018.
This also means it is now available as an audiobook for the first time, read by Tim Dickinson.
Head here to find out more...
Today marks two years since we lost one of the world’s great free spirits and adventurers, Hannes Arch.
As a youngster growing up in Austria’s mountains, Arch spent his time climbing. He took up hang-gliding aged 15 before a switch to paragliding and BASE jumping. The Austrian would become a true pioneer as the first man to leap from the North Face of the Eiger and the first to land a paraglider on a hot air balloon.
Arch later allowed himself the relative comfort of an aeroplane, seeing off the world’s best aerobatic pilots to win the 2008 Red Bull Air Race world championship.
‘If you do all those really dangerous sports you know exactly where you are,’ Arch told me in a 2014 interview that features in the book In The Zone. ‘Nobody wants to die, especially me, because I really love life. Sometimes you turn around and don’t jump because you know it would be dangerous.
‘These sports also teach you to handle risk so they are the perfect preparation for air racing: focus is the most important factor for surviving dangerous sports, but also to be fast in air racing. The interesting thing is that if you are in this mindset – focused 100 percent on flying without having to deal with thoughts of crashing or risk – you get really fast. And when you get really fast you realise you are always really safe. When you start to risk and play unsafe it slows you down.’
Air racing is such an extreme sport it forces pilots into clearing their minds – fast – and it’s the same with all who push to the edge. Arch sure was fast, too. Overall he won 11 races, finishing in the Red Bull Air Race top three for five straight years.
Elsewhere this ‘lover of life’ invented the Red Bull X-Alps: a punishing dash from Salzburg to Monaco by foot or paraglider. The latest edition took place in July, 2017 and the event will continue as a living legacy to its crazily creative craftsman.
Arch also used his skills as a helicopter pilot to help out with charity efforts in Nepal by ferrying supplies to remote mountain communities. He was flying a helicopter from a hut in his beloved Austrian mountains when he crashed and died on September 8, 2016 – just shy of his 49th birthday.
Thanks for all the memories, Hannes. And keep flying high.
If we want to understand the power of dreams – and how greatness always starts in our own heads – the all-time greats of sport provide all the evidence we need.
The world’s most decorated Olympian Michael Phelps collected 28 swimming medals over a record-shattering period lasting a day shy of 12 years. Of those, 23 were gold: he won his first on this day (August 14) at the 2004 Athens Games and his last in Rio on August 13, 2016.
The foundation to his success was a brutal training schedule of countless repetitions – averaging seven miles a day, 365 days a year. Phelps started young too, spending his early years permanently around a pool. By the age of 11 he was swimming two and a half hours every day. He was just 15 when he made his Olympic debut at Sydney in 2000, reaching the 200-metre butterfly final but missing the medals. Just months later he broke that world record and the deluge began: his total now tops the entire collection of over 150 Olympic nations.
The American was fortunate to grow up into the perfect physique for swimming – a long trunk and a wide arm span – but it’s in his head that he shines brightest.
Such a staggering, history-altering career would never have come to fruition if Phelps hadn’t worked tirelessly to create vivid images of his races in advance, then steer his future accordingly. Thanks to rigorous mental training with coach Bob Bowman he learned to write his goals down, specifying each target time to a hundredth of a second. Even in his early teens he soon found himself hitting them precisely.
‘I started visualising when I was about 14,’ Phelps tells me in the book In The Zone. ‘It was all about thinking how a race could go, how you want it to go and how you don’t want it to go so you’re ready for anything. I found it could really help me to prepare. Visualisation is important so you don’t have any surprises. That means you can always stay relaxed. That was a big key in everything we did. Starting it at a very young age really helped me throughout my career.’
Visualisation is not just about being prepared for anything, it’s about shaping the future to fit the mould of your private vision. The greats start with a big vision, then they map out their route towards it by dividing it into smaller, more manageable goal-sized images.
It helped that Phelps was also taught never to believe in limits. As such he always dreamt big, not settling for gold alone: ‘It’s crazy when I look back on my career because to me it feels like I’ve been living a dream come true,’ he smiles. ‘This is everything I thought about and dreamt of as a kid. It’s like: “This is real?” And it’s wild. Everything I’ve been able to accomplish is something I’ve always wanted and I’ve done everything I ever wanted to achieve. I wanted to change the sport of swimming and take it to a new level – and I have.’
Before his racing retirement Phelps, now a father to Boomer, started a foundation aimed at promoting water safety: ‘I still swim, but now it’s more for peace of mind. But there is still a lot I want to achieve. Spending time with kids is a passion of mine. Putting a smile on a kid’s face and seeing them having fun always puts a real smile on my face too. Now I want to help kids accomplish their dreams.’
The fact these successful ‘dream achievers’ are so keen to share out the secret is a lesson in itself… One thing the greats can’t help but learn en route to the top is that we are not merely passive beings being battered around the universe. Now they are desperate for the rest of us to realise we all - without exception - have the power within us to shape our own future.
So where will your dream take you?
Click here to hear more about the power of visualisation in Clyde Brolin’s interview on the BBC Radio 2 Breakfast Show with Chris Evans
Life as a football fan can have its surreal moments. In February 2017 I happened to watch two matches in the space of a week. Both drew crowds of about 5,000 people. Both cost me about £15 to get in.
One was an English League Two match featuring the might of Grimsby Town. The other was a French Ligue 1 match between AS Monaco and Metz that I only caught because I was on the Riviera collecting the last couple of interviews for In The Zone, notably a certain Usain Bolt.
The setting was the gloriously picturesque Stade Louis II, though the tiny crowd gave it all the atmosphere of a pre-season friendly – despite the fact that Monaco were busy running away with the Ligue 1 title.
The home line-up featured the likes of Radamel Falcao, Joao Moutinho, Fabinho (now with Liverpool), Tiémoué Bakayoko (now with Chelsea) plus Benjamin Mendy and Bernardo Silva (both now with Manchester City). Thomas Lemar (now with Atletico Madrid) was there too, but he didn’t even make it off the bench.
Have I forgotten anyone? Oh yeah, the Monaco keeper was Danijel Subasic, who now has a busy Sunday lined up keeping goal for Croatia in the World Cup Final.
Then there was a young lad who also has his plans for Sunday sorted: Kylian Mbappé.
You might just have heard of him by now. But I’m prepared to admit that as I looked at the team sheets, his wasn’t the name that stood out. His £160million move to Paris St Germain may have been just months away, but this match came before Monaco set the Champions League on fire en route to the semi-finals.
It didn’t take the 18-year-old long to make his mark. As early as the seventh minute Mbappé latched onto a lay-off from Falcao and swept it home first time. By the 20th minute he’d added a second. In the second half he completed his first ever Ligue 1 hat-trick as part of a 5-0 romp. Given the pitiful crowd, something tells me this might be an ‘I was there’ moment that will give me bragging rights for a while…
Fast forward 17 months and – with the likes of Ronaldo, Messi and Neymar Jr coming up short – Mbappé is being hailed as the undisputed star of the 2018 World Cup after lighting up game after game in front of slightly bigger crowds. Now France’s golden child has the chance to seal that status, with his nation and much of the world willing him to take Sunday’s World Cup Final by storm.
This French team is loaded up with great players, not least an impressive defence and the midfield duo of Paul Pogba and N’Golo Kanté, who would walk into any team in the world. But never underestimate the effect of a genius, particularly when it comes to getting a group of players into the Zone en masse.
No matter how motivated and well drilled a team is, in fast-flowing ball sports the difference often stems from a flash of brilliance. It seems the Zone is contagious and team-mates can catch greatness from each other. That’s according to Marcel Desailly, of the French football team that was the first to hold both World Cup and European Championship, starting with their glorious triumph at home in Paris 20 years ago today.
‘France didn’t qualify for the 1994 World Cup but in 1996 we started to build that new generation,’ Desailly told me for In The Zone. ‘We had natural leaders who showed they could perform at a higher level. We were professional players, focused and dedicated to the game. On top of that we had Zidane.
‘When Zidane was there it was different, even in a training session. A star like that brings direct motivation and more responsibility for the others. You want to keep the ball correctly, your attention is higher and you are more focused. The concentration and consistency we showed were what allowed us to last at the top.
‘From 1998 to 2001 we were the world’s best team. Luckily we were able to deliver collective performances. A collective link in a team is very important in football and makes the difference every single time.’
Mbappé is not even 20 years old yet, but if he can inspire his team in the same way we could be in for something special. Of course France still have to overcome a team in Croatia that is high on national pride and has its own talisman in Luka Modric, 13 years Mbappé’s senior.
Both teams have shown grit, skill and outstanding team spirit to make it this far, but something tells me Monday’s headlines will mention a magic moment from a man whose name begins with M…
Either way, it was the best £15 I’ve ever spent. (No, not the Grimsby game...)
Thank you so much to all the media outlets who have taken In The Zone to their hearts and helped spread the word over the past months all over the world.
The latest publication to feature the work is the June issue of Ukraine's Megapolis magazine, which carried out an extensive and very well researched interview about the mind of sportspeople and how we can all learn from what they are able to achieve. If you don't happen to be travelling through Kiev this month (whyever not?) and your Russian is up to scratch you can see some of it in the above picture and find the entire magazine online by clicking here.
This week I also enjoyed a rare TV appearance on the Motorsport Show hosted by Peter Windsor. We discussed solutions for the widely-criticised 'boring' 2018 Monaco Grand Prix before moving onto a race that is always exciting, the Indianapolis 500, won this year by the aptly-named Will Power (see clip below).
Clyde Brolin spent over a decade working in F1 before moving on to the wider world of sport - all in a bid to discover the untapped power of the human mind.